Utah’s Platform for Consumer Brands

From Utah Roots To National Growth

Manufacturing, distribution, retail placement, and brand development — all in one platform. WereUtah helps Utah-born brands launch, grow, and scale nationally.

How It Works

From Submission to Shelf

WereUtah guides your brand through every stage of commercialization, from first contact to national distribution.

Submit Your Product

Tell us about your brand, product stage, and goals. We start with where you are.

Build & Manufacture

We connect you with co-packers, ingredient sourcing, and packaging solutions across Utah and beyond.

Distribute & Scale

Distributor matchmaking, retail introductions, and regional rollout strategy that leads to national growth.

Product Examples

Imagined in Utah.
Ready to Scale.

Explore the pipeline
Wasatch Grain Co. products
Pantry

Park City, UT

Wasatch Grain Co.

A fictional alpine granola line built for specialty grocery, hotel pantry programs, and regional outdoor retailers.

View example
Juniper Mesa products
Beverage

Moab, UT

Juniper Mesa

A fictional botanical soda concept designed for co-packing, desert tourism accounts, and clean regional distribution.

View example
Canyon Hearth products
Trail Foods

Salt Lake City, UT

Canyon Hearth

A fictional trail-meal brand ready for formulation support, pouch packaging, and outdoor-channel placement.

View example

Programs & Incentives

Utah BacksIts Builders.

State programs, university partners, and local mentoring resources help Utah brands move faster from idea to shelf.

GOED Incentives

Governor’s Office of Economic Opportunity grants and tax incentives for food manufacturers establishing operations in Utah.

See incentives

BYU Food Science Lab

Partner with BYU’s food science department for formulation, testing, and scale-up research.

Explore the lab

USFRA Grants

Utah Science Technology and Research Initiative funding for food technology innovation and commercialization.

Read the grant guide

SBDC Mentorship

Small Business Development Center support: consulting, business plans, and connections for food entrepreneurs.

Find a mentor

Ready to Get Started?

Let’s Build Your
Utah Brand.

Manufacturing, distribution, and retail placement, powered by a national network and rooted in Utah.

Salt Lake City, UTProvo, UTOgden, UTSt. George, UT